Smartocto

Smartocto is an editorial analytics platform designed for publishers. The Momently integration imports engagement and audience metrics so you can analyze editorial performance alongside data from other channels.

Available Metrics

Metric	Description	Aggregation
Pageviews	Total page views	Total
Reads	Number of content reads	Total
Average Read Time	Average time spent reading	Average
Average Read Depth	Average percentage of article read	Average
Average Page Depth	Average number of pages viewed per visit	Average
Social Actions	Total social interactions (shares, likes, comments)	Total
Total Engaged Minutes	Cumulative engaged time across all visitors	Total
Visitors	Distinct visitors	Total
New Visitors	First-time visitors	Total
Returning Visitors	Visitors who have visited before	Total
Loyal Visitors	Frequently returning visitors	Total
Engaged Visitors	Visitors with high engagement levels	Total

Available Dimensions

Dimension	Description
Date	Daily time series breakdown

Setup

1. Go to Settings > Sources in your workspace.
2. Click Add Source and select Smartocto.
3. Enter your Smartocto API credentials.
4. Select the publication or property to connect.

Note

You will need API access enabled on your Smartocto account. Contact your Smartocto account manager if you do not have API credentials.

Tip

Smartocto’s visitor segmentation metrics (New, Returning, Loyal, Engaged) pair well with Momently Analytics attention data to build a complete picture of audience quality.